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Laura Bloch

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Laura Bloch

  • Projects
  • Résumé
Product Manager

Experience

Experience

Product Manager

Product Manager

Product Manager for content marketing website and AI Interactive Help Center.

Lead cross-functional teams across engineering, research, and data science to deliver scalable solutions aligned with company objectives and key results (OKRs)

Direct technical execution and optimization of Safelite.com and its Interactive AI Help Center

Implement A/B testing frameworks, analyzing results to improve efficacy of features and achieve KPI targets

Senior Product Manager

Senior Product Manager

Scrum Product Owner for two kids' educational apps, Learn & Grow and Learn with Sesame, on iOS, Android, and Amazon

Collaborated with research & design, learning, engineering, content, and data teams to take new product features and A/B tests from ideation & design to implementation & analysis to meet company Objectives and Key Results

Kept up with industry standards to ensure apps met evolving App Store requirements and User Experience best practices

Increased app rating from 2.8 stars to 4.3 stars in 7 months

Instructional Designer

Instructional Designer

Work collaboratively with an academic team of UX Design and Software Engineering subject matter experts (SMEs), curriculum developers, learning specialists, and instructors to design, develop, and support new and existing curriculum.

Align curriculum with quality design standards, pedagogical practices, and program outcomes

Use learning data to conduct analysis and review of curriculum and program effectiveness

Determine criteria for evaluating learners’ performance on program learning outcomes to develop and implement the appropriate assessment strategies

Course Creator: Web Development

Course Creator: Web Development

Contract educational content creator.

Helped create web development courses for millions of coders around the world.

Came up with fun programming questions, examples, and projects to improve learning experience on mobile.

UX/Learning Experience Designer

UX/Learning Experience Designer

Contract UX/LX designer.

Provided UX design recommendations based on a combination of user data, language learning theories, and best practices.

Designed app navigation experience to provide users with structured pacing and reinforcement.

Product Development Intern

Product Development Intern

Identify and develop user experience solutions for an application to assess children’s phonological abilities

Perform usability testing and client interviews to understand and adapt to changing expectations and use case

Bridge Programs And School Design Intern

Bridge Programs And School Design Intern

Collaborated with K-12 educators and curriculum designers to develop, deliver, and modify STEM curriculum

Taught computational thinking in addition to social and emotional concepts such as growth mindset and design thinking

Researched existing educational technology offerings and identify areas of need

Graduate Assistant

Graduate Assistant

Created user personas and goal statements for department lab redesign and educational workshops

Researched, designed, and implemented solutions for processes such as inventory management and student support

Professional Development Intern

Professional Development Intern

Trained and supported K-12 educators in the implementation of project-based curriculum

Developed and documented standards-based, transdisciplinary projects for use in K-12 classrooms

Consultant II

Consultant II

Collaborated with engineers, product managers, and other stakeholders to define, prioritize, and implement features

Created specifications, acceptance criteria, and test plans for SaaS product offerings

Facilitated Agile Scrum events and managed Agile Scrum backlog

Device Engineer

Device Engineer

Worked with project managers, engineers, and quality analysts to manage multiple concurrent projects

Initiated independent projects including the research, design, and creation of a new-hire training program

Created documentation and standardized processes for product testing and release

Instructor

Instructor

Taught computational thinking to children in grades 4-7 using MIT’s educational programs Scratch and AppInventor

Assessed student needs and engagement in order to adapt and modify curriculum

MA Instructional Technology and Media

MA Instructional Technology and Media

May 2020

BS Electrical and Computer Engineering

BS Electrical and Computer Engineering

May 2014
Linguistics Minor

Professional Scrum Product Owner

Professional Scrum Product Owner

Professional Scrum Master

Professional Scrum Master

Programming Languages

Programming Languages

SQL, C#/.NET, C++, Shell/Unix, MATLAB, C, Java, Python, HTML, CSS, JavaScript, Node, React

Software and Tools

Software and Tools

Jira, Confluence, Asana, Figma, Sketch, Adobe XD, Proto.io, UserTesting, UserInterviews, Google Classroom, Microsoft Office, Google G Suite

English

English

Native

Spanish

Spanish

Conversant

Email
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